Silver Ocean
Silver 925 jewelry online store with elegant design, a complete purchase journey and a focus on conversion.
Goals
Deliver a premium shopping experience, from catalog to checkout
Support payment via Pix and credit cards with installments
Ensure performance and SEO to rank and convert
The challenge
Structure cart, customer accounts and order tracking
Securely integrate the payment gateway (Pix + cards)
Keep the store fast even with many product images (WebP)
The solution
Silver Ocean is a silver 925 jewelry brand that needed a store worthy of the product — elegant, fast and trustworthy. The challenge was to cover the entire purchase journey, from catalog to payment, without giving up a minimalist, premium aesthetic.
I built a complete e-commerce: category navigation (rings, necklaces, earrings, bracelets, men's line and personalized pieces), cart, customer accounts with a wishlist and order tracking. Checkout accepts Pix and the main credit cards, with installments.
On the technical side, I prioritized performance and SEO: WebP images, optimized loading and a structure built to rank on Google. The interface is fully responsive and uses subtle animations for sophistication without weight.
The result is a store that conveys trust — reinforced by a lifetime warranty, easy returns and social proof (850+ reviews averaging 4.9). It is live today, serving customers across Brazil.
Key takeaways
Integrating real payments (Pix + cards) requires care with error states and asynchronous confirmation.
In e-commerce, performance is conversion: every optimized image counts.
Well-thought-out category navigation reduces friction all the way to checkout.
- Next.js
- React
- TypeScript
- Tailwind CSS
- Node.js
- E-commerce
- Pagamentos
- SEO
- Responsive Design
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